Profile Statistik Social Network Service usage

Members use social networks for communication Sources: North American Technographics Retail And Marketing Online Youth Survey, Q4 2007

Activity | Frequency (%):

• Watched a video: 40%


• Wrote on someone’s profile page (e.g., wrote on a wall, posted a testimonial): 55%


• Read a blog or journal: 51%


• Listened to music: 47%


• Send a friend/connection request: 53%


• Searched for someone that I used to know: 59%


• Looked at profiles of people I didn’t know: 65%


• Posted/updated my profile: 70%


• Sent a message to someone: 79%


• See what my friends are up to: 86%